user experience. product strategy. craft.
How I work
Lean UX
Help teams make better decisions by validating designs early and often
Agile Design
Collaborate with product and engineering to design, build, and test
Delightful Moments
Inject warmth with subtle animations and transitions
My Process
1. Test Problem-Solution Fit
Research if there’s a viable problem and a business in providing a targeted solution
2. Check Product-Market Fit
Use qualitative and quantitative research to validate ideas and test assumptions
3. Test & Iterate on Solutions
Validate and test solutions by releasing a MVP and measuring outcomes